Build it
Online store development
We implement your audit, site designs or landing pages on the platform you already use — WooCommerce, OpenCart, PrestaShop or a custom build — with our in-house development team.
More sales. Same traffic.
Conversion-focused design and UX for fast-growing e-commerce brands that want more sales from the traffic they already pay for — without compromising on quality.
What we optimize
CRConversion rate
Conversion-optimized design & UX for brands that move fast
Our team has spent over a decade designing and testing digital experiences for brands across Europe. Now you can get the same senior expertise — at a fraction of the cost of a retainer agency.
Best-practice UX & navigation
Conversion-optimized pages & layouts
Before Lupa
After Lupa
Credible, high-quality design
Research-backed rationale & testing ideas
What we fix most often
Products & services
A fresh perspective on your most important touchpoints
Starting at €490
Optimize an existing store
In-depth conversion analysis and redesigns of your full store, single pages or individual sections. From one hero section to your entire funnel — we’ve got you covered.
Explore conversion audits
50+ prioritized recommendations
Starting at €1,500
Design something new
Need a brand-new landing or product page? Perfect for spotlighting your best products, sharpening your message and selling to today’s distracted shopper — all tailor-made to elevate your brand.
- 3-week delivery
- Mobile & desktop layouts included
- Reusable design assets (components, copy, sections)
- Kick-off strategy session with your leadership team
“A good landing page answers three questions in five seconds: what is it, who is it for and why now.”
Our landing page ruleLooking for something more custom? We do that too.
Get in touch
Fast & async
No endless meetings. You send a brief, we send back a finished deliverable — straight to your inbox.
Dev-ready designs
Every section and layout is built in Figma, neatly organized and ready for your developers.
No retainers, no contracts
Zero commitment. Buy only what you need — and come back for seconds whenever you’re ready.
How we work
Tell us about your store, your traffic and what’s holding conversions back — through the contact form. We reply by email.
ContactOur mission
Your brand should empower conversion — not overpower it
Today’s shoppers are harder to impress.
When they land on a store that looks outdated, sounds robotic and drags them through a confusing checkout, performance suffers.
We started Lupa to help brands lay a stronger foundation of usability, brand trust and design quality — one that, once in place, lifts the performance of every touchpoint in the customer journey.
Learn more about Lupa
Who we are
Hi, I’m Lorena.
I started Lupa because I keep seeing stores pay for expensive ads, then lose those customers on their own site: a button that’s hard to find, a hidden delivery fee, a confusing checkout.
At Lupa you don’t talk to a sales team. I look at your store myself, I explain what I’d change and why, and I’m the one accountable for the result.
- We can talk in Romanian, Russian or English
- Your first redesigned section is free
- I’ll tell you honestly if we’re not the right fit
How we think
Get started with Lupa for free
Get one free redesigned section — plus a mini conversion report — for any page of your store.
100% free | No credit card required
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