LUPA

More orders from the same ads.

We open your store on a phone, exactly like a shopper coming from your ad, and fix what stops them from ordering. Your first section is redesigned for free.

What we optimize

CRConversion rate

Same page. Easier to buy from on a phone.

The add-to-cart button on the first screen, reviews next to the price, the delivery cost up front. These are illustrative examples on a demo store.

Best-practice UX & navigation
Conversion-optimized pages & layouts
Before Lupa
After Lupa

Credible, high-quality design
Research-backed rationale & testing ideas

What we fix most often

Products & services

We fix what you have, or build what’s missing

Conversion-focused design Sharper messaging Battle-tested UX

Build it

Online store development

We implement your audit, site designs or landing pages on the platform you already use — WooCommerce, OpenCart, PrestaShop or a custom build — with our in-house development team.

Starting at €490

You get traffic, but few orders

In-depth conversion analysis and redesigns of your full store, single pages or individual sections. From one hero section to your entire funnel — we’ve got you covered.

Explore conversion audits

50+ prioritized recommendations

Starting at €1,500

A new page for your ads

Need a brand-new landing or product page? Perfect for spotlighting your best products, sharpening your message and selling to today’s distracted shopper — all tailor-made to elevate your brand.

  • 3-week delivery
  • Mobile & desktop layouts included
  • Reusable design assets (components, copy, sections)
  • Kick-off strategy session with your leadership team

“A good landing page answers three questions in five seconds: what is it, who is it for and why now.”

Our landing page rule

Looking for something more custom? We do that too.

Get in touch

No long meetings. Everything by email.

No endless meetings. You send a brief, we send back a finished deliverable — straight to your inbox.

Figma files, ready for your developer

Every section and layout is built in Figma, neatly organized and ready for your developers.

No monthly retainer

Zero commitment. Buy only what you need — and come back for seconds whenever you’re ready.

3 steps from your message to a new page

Tell us about your store, your traffic and what’s holding conversions back — through the contact form. We reply by email.

Contact us

Our mission

A beautiful store that doesn’t sell is just an expensive catalog

Today’s shoppers are harder to impress.

When they land on a store that looks outdated, sounds robotic and drags them through a confusing checkout, performance suffers.

We started Lupa to help brands lay a stronger foundation of usability, brand trust and design quality — one that, once in place, lifts the performance of every touchpoint in the customer journey.

Learn more about Lupa
Lorena Budoian
Lorena BudoianFounder, Lupa

Who we are

Hi, I’m Lorena.

I started Lupa because I keep seeing stores pay for expensive ads, then lose those customers on their own site: a button that’s hard to find, a hidden delivery fee, a confusing checkout.

At Lupa you don’t talk to a sales team. I look at your store myself, I explain what I’d change and why, and I’m the one accountable for the result.

  • We can talk in Romanian, Russian or English
  • Your first redesigned section is free
  • I’ll tell you honestly if we’re not the right fit

How we decide what to change

One section of your store, redesigned for free

Send us the link. Within 2 business days you get the new design and a mini report explaining every change.

100% free  |  No credit card required

Have a question? Write to us

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